To make the Site safe and fun for children, we have adopted the following policies and practices.
1. What Information is Collected from Children?
Children can explore the Site, view and print content, and play many games without providing to us any "Personally Identifiable Information" (i.e., Information that can be used to identify or contact the child. Personally Identifiable Information includes information such as full name, home address, telephone number and e-mail address). We do not condition children's participation in online activities on the disclosure of more information than is reasonably necessary for a child to engage in any particular activity. If children do not create an account, subscribe to e-mail newsletters, send e-cards or e-mail to friends, or participate in polls and surveys that request Personally Identifiable Information on or through the Site, the only information we collect will be "Non-Personally Identifiable Information" (i.e., Information that cannot be used to identify or contact the child). If, however, children choose to create an account, subscribe to e-mail newsletters, send e-cards or e-mail to friends, or participate in online polls that request Personally Identifiable Information, we may require them to submit Personally Identifiable Information as described below. Before they are permitted to do so, we will obtain verifiable parental consent through a form that must be signed by the child's parent and returned to us.
(a) Subscribing to Newsletters. When children subscribe to our "Toy Engine News" e-mail newsletter or other newsletters, we may ask for their name and e-mail address.
(b) Sending E-Cards and E-Mailing Art to a Friend. Children can send an electronic "e-card" such as Create-A-Race to a friend once their parental consent has been received. We may ask for a first name and e-mail address, and we may also ask for Personally Identifiable Information about the intended recipient, like a first name and e-mail address.
2. How Information Collected from Children is Used and Shared
We use Personally Identifiable Information collected in connection with child-directed activities for internal purposes only, such as to distribute an online newsletter or to enable children to send e-cards to friends.
(a) Subscribing to Newsletters. Toy Engine uses contact information collected during subscription to send children the newsletter, which includes marketing content. A child may opt out of receiving the newsletter by following the unsubscribe instructions contained within it.
(b) Sending E-Cards to a Friend. When children provide information to send an e-card or e-mail art to a friend, Toy Engine will only use the information given to send the e-card or e-mail and will not retain the information after the e-card or e-mail is sent.
(d) Communications with Toy Engine. When children send an e-mail message to or otherwise contact Toy Engine, we use the information solely to respond, and then we delete it.
We do not disclose any Personally Identifiable Information collected from children to any third parties except (a) with a parent's written permission, (b) as required by any applicable law, (c) to our operations and maintenance contractors, under the terms set forth below; or (d) as permitted by COPPA, such as in the event of a physical threat to a child. Toy Engine operations and maintenance contractors sometimes have limited access to Personally Identifiable Information in the course of providing products or services to Toy Engine. These contractors include vendors and suppliers that provide us with technology, services, and/or content related to better operation and maintenance of the Site. Access to Personally Identifiable Information by these contractors is limited to the information reasonably necessary for the contractor to perform its limited function for Toy Engine. We also contractually require that our operations and maintenance contractors not use or disclose this Personally Identifiable Information for any purpose other than providing us with products and services, and that they secure this Personally Identifiable Information with safeguards equivalent to our own safeguards.
3. Linked Sites
4. We Notify and Obtain Consent from Parents for the Collection of Personally Identifiable Information From Their Children
We are required by COPPA to use reasonable efforts to ensure that before Personally Identifiable Information is collected from a child, a parent of the child receives notice of and consents to our information practices. Subject to certain limited exceptions permitted by COPPA, children under the age of 13 may participate in Site activities that require us to collect Personally Identifiable Information from them only with the verifiable consent of a parent or legal guardian. We may obtain verifiable parental consent in various ways, such as through a form that must be printed, signed by the child's parent, and returned to us.
5. How Parents can Access and/or Delete Personally Identifiable Information About Their Children
- Parents have the right to access and/or delete any Personally Identifiable Information collected by us online from their children, and to refuse at any time to permit us to collect further such information from their children. A parent may exercise these rights by e-mailing firstname.lastname@example.org.
Please include the child's member name and the parent's e-mail address in the e-mail.
For children subscribing to the "Toy Engine News" e-mail newsletter, a link to our communications preference center is included at the end of each newsletter. If you would like to unsubscribe your child from the newsletter or change any information, please follow the link at the end of the newsletter, or send an e-mail request to email@example.com. Be sure to put Unsubscribe in the Sublect Line and include the e-mail address you want removed or changed.
6. Policy Changes
7. Questions, Comments, or Concerns
If you have questions, comments or concerns about any of our privacy policies or practices, or to raise any other issue, please e-mail us at firstname.lastname@example.org. You may also contact us at: Toy Engine, Inc.; P.O. Box 2901, Vista, CA, 92085, or call us at: (760) 536-7872.